Sunday, December 8, 2013

The Pros Of Channel Letters Charleston

By Leanne Goff


In looking to use channel letters Charleston residents should know that they are letters that could contain type and, or graphics which enable clients to identify and find businesses easily. They are generally installed on portions of buildings that are readily visible and which allow the lettering to be lit up whenever it is dark. In this way, they come in handy not just during the daytime but also at night. In fact, they are more useful when it is dark.

The reason this method is used over traditional sign faces is the fact that city building codes will allow for more square footage with this technique. When it comes to the traditional signs, the rectangle of the face gets counted against square footage that is allowed. However, with channel letters, only letters are taken into account and the face of the building is never viewed as a sign face. Consequently, the lettering can be made larger and can be viewed from greater distances.

For them to be able to be seen clearly at night, there is the use of Light Emitting Diode technology. The lettering is either constructed using metal or high grade plastic that is placed on the sides. There is the use of translucent colored Plexiglas which allows emission of light from every letter when power is turned on.

The use of neon for lighting is not as superior as using LEDs. For once, neon lights are more expensive and take a lot of time when it comes to fabrication. In addition, they can be easily broken and have chemicals that are harmful such as mercury. LEDs are long lasting and rarely need replacement.

The pieces that are made use of are not limited to shapes. There is the option of forming them into logos which help in identification and branding. There are a whole range of fonts and colors that are available. Furthermore, there are custom moldings done to exact specifications of business owners. Possibilities can further be expanded by adding three dimensional aspects to logos that are used. There can be fabrication of every letter with bevels. There also is addition of depth to logos. This makes the business unique and improves customer loyalty.

Prices are varied depending on the materials that are made use of. The prices are however kept affordable because of competition from various sign makers. For business owners that do not know anybody in the market, working with reliable companies offers a guarantee of top notch results. As much as possible, one should ensure they get value for their money.

There are different types of channel lettering. Raceway mounted ones are usually attached to long, narrow and rectangular aluminum boxes known as raceways. The raceways have all electrical components, including wiring and power supplies. Rather than having every letter being mounted to the wall, they are mounted to the raceways which are then mounted on the building.

In using channel letters Charleston business owners can also use direct mounted lettering. Unlike in raceway mounted ones, these are directly attached to the surface of the building. There is then feeding of wiring through the wall. These installations are cleaner looking but also need more installation time.




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