Sunday, September 16, 2018

Finding Out More About Channel Letters

By Alex D White


Channel letters have currently gained a lot of popularity as the best outdoor business marketing and advertising method that an individual can use anywhere around the world. These channel letters become a part of the business signs that very often people are known to use outside of their business complex or store. These can be found on buildings of individuals, businesses, institution and other commercial setups as a signage to promote their business. These are generally made of metal or plastic materials.

Channel letters are very attractive, they are individual designed or cut letters or numbers that used to form a logo of the business or other advertisement purposes. You can simply mount them on the walls either on illuminated structures or get them wired and put up some LEDs on them to light them. Use of the channel letters is preferred because they are less likely to corrode, fade, dent or get chipped. The channel letters can be used for both neon and non-lighted signs too.

The main reason behind the popularity of the channel letters is their availability in a variety of shapes, sizes, colours, designs and so on. You can avail them in various faces and multiple colours. You can also look for channel letters that have different fonts. The modern day channel letters are known to be flame resistant, earlier the arching channel letters were very popular.

It is also found that many of these channel letters sign can also be added onto the walls directly. There are a lot of individuals that prefer to individuals mounted letters, which of course look better in comparison to the ones that are present on the raceway.

The channel letters are divided into three parts, the first being the standard letters that are very common among the businesses, which is prepared in the U channel base. Next is the Reverse channel letters that are generally known to have metal faces and has a clear plastic cover. With this type of signs, when they are mounted on the wall they do not touch the wall. They do look very attractive, especially at the night, as they are known to give halo-lit effect. Lastly, you have the open faces channel letters, which has open raw neon that is not covered, which of course makes it more noticeable.

LED simply stands for light emitting diode and this is a technology that now is being used for saving a lot of electrical energy both at the residence and the workplace. Moreover, the LED technology has also been gaining its popularity as it is being used in signage based advertising sector. These channel letters are attractive advertising methods that do help in effective promotion of the business.

For individuals that have their business setup inside the building, they can make use of the LED channel letters signs outside the building and advertise efficiently. There is no fix design or size or colour that you need to use for your signage, you can make it as you want. Signs that are custom made are considered as very cost effective and most likely the best advertisement for your business.

But raceway channel letters are comparatively cheaper and likely more easy to install, as you only need to mount the box at the right place and the letters are already fixed on it. You do need a lot of time to mount the letters individually, as it will have to be mounted one after another. Thus, the individual mounting process is considered to be more expensive.




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