Thursday, August 8, 2013

How Best To Do Community Needs Assessment

By Andrea Davidson


While seeking to alleviate the plights of the people, you are better placed to understand the concerns of the people by talking to the local influential personalities, local government officials and local group leaders. These are people whose input in community needs assessment is very vital. You can also seal loopholes in your study by consulting independent agencies or groups with better understanding of the local challenges.

Sometimes it might occur to you that you are fully aware of the plight of the people. Well, you may even be very right. However, you still need to seek the opinion of the targeted population so that they may at least feel that they own the project.

Seeking to understand the challenges of a deprived people helps to draw focus on the most pressing issues. This means that such focus is likely to garner support of the local people and stakeholders which in turn means greater chances of success in the undertaking. However, in the event that you rush to implement your own mental picture without discussion with the concerned people, you may face resistance and even total rejection.

Something that you should never forget when going through discussions with the local people is open-minded approach to the issues on the table. Obviously, differences are likely to surface in such consultative talks and sometimes it might take longer before a deal is finally reached. But if that is what it takes, so be it because rushing to implementation without the popular support of the local people can prove disastrous.

It is therefore recommended that you look at some research that may have already been done in the area by independent agencies. You should also check the records available with the government. The internet and the local newspapers can also hold a lot of findings concerning the people you target to serve.

Naturally, you realize that with such initial breakthrough into the hearts of the people, your organization is more likely to acquire further funding for implementation of other projects that rank lower in the priority pecking order. Winning the support of a people is what makes the difference between a successful project and a failing one. Basically, however deprived a people may be, they might not give their blessing to an organization that seems to insult their intelligence by overlooking their input in terms of ideas through consultation.

You have to balance your resources carefully to avoiding pouring too such of the available resources in consultation at the expense of the bigger challenge that the people face. While you would not wish to end up with half-baked information about what the people want done as a priority towards addressing their plight, you do not want to turn consultations into the primary consumer of the project resources. So to avoid such implications, it is recommended that you take some less expensive yet effective study approaches to establish what requires urgent attention.

You realize that universal approval on a particular project might not be possible when conducting community needs assessment. This is so because different people might have their interests in the dialogue and others might also be simply insincere with their ideological contributions. As such, it is recommended that you do not take what you obtain from such discussion sessions you as gospel truth.




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